Essays about: "Åhléns"
Showing result 1 - 5 of 7 essays containing the word Åhléns.
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1. The role of Strategic leadership in Organizational adaptation during Covid-19 pandemic : A single case study of Åhléns AB.
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background The Covid-19 pandemic has been a big influence for everybody since it entered in the spring of 2019. However, no research has been done on how different strategic leadership has influenced the organizational adaptation during this time. READ MORE
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2. The dynamic management revolution of Big Data : A case study of Åhlen’s Big Data Analytics operation
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: The implementation of Big Data Analytics (BDA) has drastically increased within several sectors such as retailing. Due to its rapidly altering environment, companies have to adapt and modify their business strategies and models accordingly. READ MORE
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3. Keeping Relationship in Physical Store in a Digital Era : a Study in H&M and Åhlens
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : As an effect of the exploding e-commerce, an increasing number of stores have been forced to shut down the last years, which has resulted in an increased interest in what will be required of the physical stores in order to survive a digital era. Digitization has changed the global retail industry for consumers and has changed the playing field for commerce and challenged successful business models. READ MORE
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4. Defining and predicting fast-selling clothing options
University essay from Linköpings universitet/Statistik och maskininlärningAbstract : This thesis aims to find a definition of fast-selling clothing options and to find a way to predict them using only a few weeks of sale data as input. The data used for this project contain daily sales and intake quantity for seasonal options, with sale start 2016-2018, provided by the department store chain Åhléns. READ MORE
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5. Dimensions of Transcultural and Multicultural Marketing Campaigns
University essay from Södertörns högskola/Institutionen för samhällsvetenskaperAbstract : Marketers attempting to please a large part of the population in order to gain more customers, already have a demanding job. However, things get even more complicated when the population consists of a variety of cultures, such as in Sweden. READ MORE