Essays about: "AFFILIATE"

Showing result 1 - 5 of 32 essays containing the word AFFILIATE.

1. 1. Detecting Fraud in Affiliate Marketing: Comparative Analysis of Supervised Machine Learning Algorithms

   University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

   Author : Oskar Ahlqvist; [2023]
   Keywords : Fraud detection; Machine learning; Random Forest; support vector machine; Logistic Regression; Classification models; Affiliate marketing;

   Abstract : Affiliate marketing has become a rapidly growing part of the digital marketing sector. However, fraud in affiliate marketing raises a serious threat to the trust and financial stability of the involved parties. READ MORE

3. 2. Enhancing Influencer Marketing Strategies through Machine Learning : Predictive Analysis of Influencer-Generated Interactions

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Olimpia Rivera; [2023]
   Keywords : Influencer Marketing; Affiliate links; Auto Machine Learning Framework; Predictive analysis; Influencer marketing; Affiliate länkar; maskininlärningsramverk; förutsägbar analys;

   Abstract : The field of influencer marketing has experienced rapid growth in recent years. However, uncovering the true effectiveness of this marketing approach remains a significant challenge. READ MORE

4. 3. Facilitating post-conflictreconciliation through moralelevation

   University essay from Stockholms universitet/Psykologiska institutionen

   Author : Andrea Momcilovic Bozovic; [2022]
   Keywords : moral exemplars; post-conflict reconciliation; intergroup relations; moral elevation; approach behaviour; prejudice;

   Abstract : This research aimed to test the effectiveness of a new social-psychological intervention aimedat conflict resolution and intergroup reconciliation. It was set in a relevant post-conflictcontext exploring intergroup attitudes and relationships between Serbs and Albanians. READ MORE

5. 4. Using Machine Learning to Connect Brands with Influencers

   University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

   Author : Jonathan Hedlund; [2022]
   Keywords : Interaction Technologies; Machine Learning; UX-Design;

   Abstract : With the increase of social media users, marketing through social media channels is becoming more and more important for large and small businesses around the globe. This form of marketing can be done in different ways. READ MORE

6. 5. Use of psy discourse on the popular vernacular : A recontextualization analysis on TikTok

   University essay from Stockholms universitet/Engelska institutionen

   Author : Marissa Gutiérrez Pizarro; [2022]
   Keywords : Recontextualization; psychiatric discourse; online discourse; corpus linguistics; discourse analysis; critical discourse analysis; social media communication;

   Abstract : Social media has become a safe place where users can discuss taboo topics, like mental health, with the purpose of creating awareness and de-stigmatization. However, online discussions on mental health have caused psy discourse to seep into the popular vernacular. READ MORE