Essays about: "Advertising control"

Showing result 1 - 5 of 48 essays containing the words Advertising control.

1. 1. Public Communication in a Pandemic : Language in COVID‐19 public health advertising

   University essay from Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

   Author : Petra Rindby; [2023]
   Keywords : COVID-19; pragmatics; speech act theory; cooperative principle; implicature; Gricean maxims; advertising; PSA; public information; COVID-19; pragmatik; talakter; samarbetsprincipen; kommunikation; reklam; samhällsinformation;

   Abstract : This linguistic study in the field of pragmatics looked at the language used by public health authorities in Australia, the United Kingdom and the United States to inform citizens about COVID-19 in 2020 and 2021. It made a qualitative analysis of advertisements that were posted on Instagram by the Department of Health and Aged Care, the National Health Service and the Centers for Disease Control and Prevention in relation to COVID-19 during this time frame. READ MORE

3. 2. Implementing and Investigating Partial Consent for Privacy Management of Android

   University essay from Blekinge Tekniska Högskola/Institutionen för datavetenskap

   Author : Mohan Krishna Reddy Nallamilli; Satya Venkat Naidu Jagatha; [2022]
   Keywords : Partial consent; Access control; Data Privacy; Data Security; Usability Aspect;

   Abstract : Background: Data privacy and security has been a big concern in recent years. Data privacy is a concern for everybody who owns a smartphone or accesses a website. This is due to the applications that have been installed on the device or the cookies that have been acquired via websites in the form of advertising cookies. READ MORE

4. 3. IT security : Education, Knowledge and Awareness

   University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

   Author : Ellinor Schiöld; Sanna Andersson; [2022]
   Keywords : IT security; IT security education; IT security knowledge; IT security awareness; IT security measures; employees; insider threats; human factor;

   Abstract : IT systems that contain large volumes of information are today extremely valuable to organizations. As the IT systems grow bigger, more challenges are emerging, vulnerability increases and control decreases. READ MORE

5. 4. Influencing consumer behavioural intentions: Reducing household water consumption

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Daria Granina; [2022]
   Keywords : Emotional and Rational Communication; Advertising Appeals; Intention to Behave Sustainably; Message Tailoring; Persuasive Sustainability Communication; Strategic Communication; Elaboration Likelihood Model; ELM; Theory of Planned Behaviour; TPB; Social Sciences;

   Abstract : Although the topic of sustainability communication has been extensively studied since the 1970s, there remain gaps and contradictions, e.g. the effectiveness of communication strategies for influencing individual pro-environmental behaviour change. READ MORE

6. 5. Is sharing really caring? : A qualitative study on targeted ads from a consumer perspective

   University essay from Högskolan i Halmstad

   Author : Mattias Andersson; Eric Gummesson; [2022]
   Keywords : consumer behavior; targeted ads; advertising; privacy; consumer intrusiveness; konsumentbeteende; riktade annonser; marknadsföring; integritet; privatintrång;

   Abstract : Title: Is sharing really caring? Subject: Bachelor thesis in International Marketing, 15hp Authors: Mattias Andersson & Eric Gummesson Keywords: consumer behavior, targeted ads, advertising, privacy, consumer intrusiveness Problem statement: This study looks to provide clarity about consumers' perception of the intrusiveness of a targeted advertisement and their overall behavior in regard to targeted ads. The authors of this look to find out what different factors play a role in a consumer’s mind when they see a perfectly tailored ad made just for them. READ MORE