Essays about: "BUSINESS PLATFORM"

Showing result 1 - 5 of 457 essays containing the words BUSINESS PLATFORM.

  1. 1. FACEBOOK IS NOW META. Meta's corporate sociotechnical imaginary and the discursive construction of the Metaverse as the social platform of the future

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Marc Castell; [2023-11-22]
    Keywords : corporate sociotechnical imaginary; corporate communication; future narratives; Metaverse; platform capitalism; strategic narratives; Sociology of Knowledge Approach to Discourse;

    Abstract : The interpretive discourse-analytic framework of the Sociology of Knowledge Approach to Discourse is used to analyze how Meta's senior executives discursively frame the use of augmented reality and virtual reality in order to position the Metaverse as the next social platform during Connect 2021. The findings suggest five interpretive schemas that characterize the Metaverse as a social platform of the future: (a) the Metaverse as the next version of the Internet; (b) the Metaverse as a facilitator of presence and a connector of people; (c) the Metaverse as a marketplace in the Metaverse economy; (d) the Metaverse as a ubiquitous place in our daily lives; and (e) the Metaverse as a space designed in a responsible manner. READ MORE

  2. 2. Controlled environmental agriculture & the need for innovations networks

    University essay from Göteborgs universitet/Graduate School

    Author : Andreas Törnblom; Oscar Melkersson; [2023-08-28]
    Keywords : Controlled Environmental Agriculture CEA ; Food Production; Innovation Networks; Multi Level Perspective; Sustainability;

    Abstract : This thesis explores which innovation systems that facilitates growth for Controlled Environment Agriculture (CEA) companies and to successfully operate within the food industry. This was done by interviewing several companies within the CEA industry as well as relevant governmental organizations. READ MORE

  3. 3. The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Camille Buob; Sebastian Franzén; [2023]
    Keywords : Business and Economics;

    Abstract : Title: The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories Date of the Seminar: 2nd June 2023 Course: BUSN39 – Degree in Global Marketing – Master Lever Authors: Camille Buob and Sebastian Franzén Supervisor: Burak Tunca Keywords: Product Category, Brand Type, Private Labels, National Brands, Consumer Perceptions Thesis Purpose: The aims of the thesis were (1) to investigate the effect of product categories on the perceptions of relative price, quality, risk, and value and (2) to test a moderation effect of brand types (Private Label or National Brand) on the relationships between the product category and the different perceptions. Methodology: A study was conducted with four different products that were representative of two different product categories - food and household, and within each product category different types of brands were selected - private label and national brand. READ MORE

  4. 4. Low-No code Platforms for Predictive Analytics

    University essay from Luleå tekniska universitet/Institutionen för system- och rymdteknik

    Author : Soma Karmakar; [2023]
    Keywords : Low code; no code; Predictive analytics; databricks; azure; AWS; Google cloud;

    Abstract : In the data-driven landscape of modern business, predictive analytics plays a pivotal role inanticipating and mitigating customer churn—a critical challenge for organizations. However, thetraditional complexities of machine learning hinder accessibility for decision-makers. READ MORE

  5. 5. Designing for Programming Without Coding : User Experience of Mobile Low-code Software

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Anna Korczak; [2023]
    Keywords : Business Automation; Developer Experience; HCI; IoT Platform; Low-code Development Platforms; System Development; User Experience; User Interface;

    Abstract : In our progressively digitized world, the escalating demand for software solutions intensifies the need for proficient developers. Low-Code Development Platforms (LCDPs) present a promising approach to address this necessity, empowering individuals without traditional programming skills to create software applications. READ MORE