Essays about: "CHALLENGES MARKET TRENDS"

Showing result 1 - 5 of 80 essays containing the words CHALLENGES MARKET TRENDS.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 2. Breaking out of Boundaries: A multiple case-study examining the role of entrepreneurship for the internationalization of small skincare born global firms

    University essay from Göteborgs universitet/Graduate School

    Author : Celina Hua; Mimmy Ly; [2023-07-18]
    Keywords : Born Global; Internationalization; Entrepreneurial Capabilities; Effectual Logic; Human Capital; Networking Capabilities; Serendipity;

    Abstract : As the beauty and skincare market continues to grow globally, there is also a growing trend of early and rapid internationalization among skincare brands that are looking to capitalize on the global market. While this constitutes a great opportunity for companies, internationalization can be difficult for young and small firms, in particular, to effectively navigate. READ MORE

  4. 3. Financial Strategies of Real Estate Companies in Sweden : Navigating Economic Cycles

    University essay from KTH/Fastighetsföretagande och finansiella system

    Author : Olivia Nygren; Malin Lagerholm; [2023]
    Keywords : Real Estate; Economic Downturn; Financial Strategy; Fastigheter; Konjunkturnedgång; Finansiell strategi;

    Abstract : The real estate sector has been heavily impacted by rising inflation and subsequent interest rate increases. This is placing pressure on all real estate companies with higher levels of debt. The rising interest rates are leading to increased costs and making it more challenging for these companies to refinance their loans. READ MORE

  5. 4. 3D Bioprinting : Future Challenges and Entrepreneurial Possibilities of a Growing Technology

    University essay from Uppsala universitet/Tillämpad materialvetenskap

    Author : Olivia Nilsson; [2023]
    Keywords : 3D Bioprinting; Disruptive innovation; Trends; Uncertain Markets; Bioprinter; Bioink; Tissue Engineering; Drug Development; Patent; CAGR;

    Abstract : Bioprinting is one of the most promising technologies for future healthcare as it may benefit the repairing of wounds and injuries, disease modeling and development, transplantation of organs and reduce animal testing. This thesis aim to investigate this industry further, as there is no excessive literature on how to handle the innovation in regards to entrepreneurial and biotechnological knowledge. READ MORE

  6. 5. Battery Assembly Technology in the Nordics : Exploring Opportunities and Challenges for Equipment Manufacturers

    University essay from KTH/Produktionsutveckling

    Author : Steinar Þorsteinsson; [2023]
    Keywords : battery assembly technology; tool manufacturers; e-mobility; energy storage; opportunities; challenges; innovation; sustainability.;

    Abstract : This thesis investigates the opportunities and challenges in battery assembly technology for tool manufacturers in the sectors of e-mobility and energy storage systems in the Nordics. The research aims to understand how equipment manufacturers can contribute to the advancements of batteries and their assembly, ultimately fostering innovation and sustainability in these industries. READ MORE