Essays about: "COO"

Showing result 1 - 5 of 57 essays containing the word COO.

  1. 1. A performance analysis of sparse MTTKRP implementations with regards to permuted tensors

    University essay from Umeå universitet/Institutionen för datavetenskap

    Author : Simon Bonér; [2022]
    Keywords : ;

    Abstract : In this thesis, we apply a novel way of analyzing the MTTKRP algorithm. We look at multiple libraries that optimize the MTTKRP for sparse tensors, including several libraries from both the COO and CSF format, as well as a novel linearization format. These libraries are benchmarked on their performance of different transpositions of the same tensor. READ MORE

  2. 2. Made by Sweden : Country-of-origin as part of brand identity

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Rebeka Matukevica; Alina Yassin; [2022]
    Keywords : Country-of-origin; Brand Identity; Country-of-origin Branding; COO impact on Brand Identity; SMEs;

    Abstract : BACKGROUND A great interest of researchers has been attracted to the phenomenon of country-of-origin (Andéhn et al., 2016). It is argued that companies could increase competitiveness in the market by implementing a COO into the company's branding strategy (Guercini & Ranfagni, 2013). READ MORE

  3. 3. Events in VUCA Environments : Coping with the Covid-19 pandemic in the Swedish event industry

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Author : Jesper Andersson; Tamyres De Paula; [2022]
    Keywords : Resilience;

    Abstract : Background: During the Covid-19 pandemic, the event industry was one of the most economically affected industries in Sweden. Hence event companies that operated during the pandemic saw tremendous challenges in order to survive, which this research will elaborate further. READ MORE

  4. 4. Is your brand loyalty affected by the country? : An explanatory investigation of the relationship between brand loyalty and country-of-origin in a Swedish context

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Christoffer Eriksson; Sofia Dahlgren; Julia Sunnegårdh; [2021]
    Keywords : Brand loyalty; country-of-origin; perceived quality; country image; repetitive purchase; attitudinal loyalty.;

    Abstract : Background: Brand loyalty is a rather old concept and has become a central part of everybrand and there are many factors that need to be considered when choosing strategies in orderto achieve this. However, even though the concept itself is rather set-in stone the research onhow brands archive this in different contexts is constantly in motion, for instance it has beenshown that a brand's Country-of-Origin has effects on consumers purchase intent and attitudeswhich are crucial factors within Brand loyalty. READ MORE

  5. 5. How Employer Branding is Affected by Country-of-Origin : And its effect on Employee Retention of Generation Z

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Philip Kaburek; Alex Wahlberg; Andreas Kilit; [2021]
    Keywords : Employer Branding; Country of Origin Effect; Employee Retention; Generation Z; Development Opportunities; Environmental Social Governance; Consumer Branding;

    Abstract : Employer branding is becoming increasingly important, but the literature on the subject lacks vital elements. First, Country of Origin (COO) has been shown to affect employer branding, but this process is very poorly understood. READ MORE