Essays about: "CSR effectiveness"
Showing result 1 - 5 of 25 essays containing the words CSR effectiveness.
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1. Analysing CSR reporting over the years, company size, region, and sector through dictionary-based text mining
University essay from Högskolan Dalarna/Institutionen för information och teknikAbstract : As Corporate Social Responsibility (CSR) reports become more prevalent and systematised, there is a strong need to develop approaches that seek to analyse the contents of these reports. In this thesis, we present two valuable contributions. READ MORE
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2. Communication of Sustainable Brands within Food and Beverages : A Qualitative Study of KRAV’s CSR Communication
University essay from SLU/Dept. of People and SocietyAbstract : We are today living in a complex food system. A system interlinked by series of stakeholders who are affected by each other’s decisions. When you purchase a pack of coffee in the grocery store, your action impacts several other actors. READ MORE
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3. A mixed-method study on CSR communication in the Swedish banking sector
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : In light of the challenges surrounding CSR communication and the obstacles facing banks that wish to effectively communicate about their CSR initiatives, the purpose of this thesis is to examine CSR communication in the context of the Swedish banking sector. By departing from a conceptual model of effective CSR communication, this thesis intends to measure the extent to which different message content factors influence CSR authenticity and leads to favourable consumer response outcomes: attitude, trust, and word-of-mouth intention. READ MORE
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4. Artificial Intelligence and Corporate Social Responsibility in the Online Gambling Industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : Background: Digital technology and the Internet have created the preconditions for the development of online gambling. Gamblers can play or bet online whenever they want and wherever they are. Gambling should be entertaining, allowing players to keep it in balance with other activities in their lives. READ MORE
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5. Esports brand shortcomings and opportunities
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: Esports is a young industry that is experiencing an enormous boom in popularity. However, negative public perceptions are abundant, and there is a distinct lack of literature discussing esports from the branding perspective. READ MORE
