Essays about: "Carl-Johan Jansson"

Found 2 essays containing the words Carl-Johan Jansson.

  1. 1. How will the takeover premium differ from the option premium in M&As before and after the introduction of IFRS?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Carl-Johan Jansson; Thomas Kliger; [2012-06-29]
    Keywords : ;

    Abstract : This master thesis studies the effects of the implementation of the International Financial Reporting Standards on the valuation of mergers and acquisitions. The takeover premium paid and the premium suggested by option-based theory in European M&As is compared before and after 2005. READ MORE

  3. 2. Customer Based Brand Equity and Intangibles : The case of the Swedish mobile network operators

    University essay from Företagsekonomiska institutionen

    Author : Carl Johan Jansson; Shuvo Deep Dass; [2012]
    Keywords : CBBE; Customer Based Brand Equity; Swedish; Telecom; Brand Trust;

    Abstract : Problematization: Studies  indicate  that there  is  a  lack  of  strong  brands  among  the  Swedish mobile  network  operators.  Problems  of  retaining  customers  are  common  among  the  big operators. Few studies on brand equity for intangible products have been done. READ MORE