Essays about: "Carol Musika"

Found 1 essay containing the words Carol Musika.

  1. 1. The Social Media and SMEs Business Growth : How can SMEs Incorporate Social Media

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Lina Yan; Carol Musika; [2018]
    Keywords : Social media; SME; business growth; social media implementation.;

    Abstract : Background: The dramatic increase of the popularity of social media has affected in a large extent how SMEs reach and engage with their target customers to promote their products or services and to brand their firms. How SMEs incorporate social media for better business growth has gained huge attention from both academic and industrial sectors. READ MORE