Essays about: "Characteristics of services in tourism"

Found 5 essays containing the words Characteristics of services in tourism.

  1. 1. Small and Medium-Sized Tourism Enterprises’ Response to COVID-19 : An Outlook of Business Resilience in Bali, Indonesia

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Marcus Nilsson; Gustaf Ljunggren; Tobias Stein; [2023]
    Keywords : tourism; business resilience; SMEs; Bali; organizational adaptation;

    Abstract : A majority of the businesses operating in the tourism industry are small and medium-sized enterprises (SMEs). This is especially true in small island destinations, where many SMEs often depend financially on tourism. This paper investigates what characteristics tourism SMEs that survived the COVID-19 pandemic in Bali have. READ MORE

  2. 2. Digital Sustainability: How does digital transformation in the tourism industry affect sustainable development? : A case study of the Innovation Voucher Project in Korea

    University essay from Södertörns högskola/Företagsekonomi

    Author : Jongwoo Lim; [2023]
    Keywords : Digital sustainability; Digital transformation transition ; Tourism business; Sustainable development; COVID-19; Service Marketing; Innovation Voucher Project;

    Abstract : This paper examines how the adoption of a series of digital technologies in tourism companies affects economic, social, and environmental sustainability. This research conducted a quantitative survey on tourism companies in Korea to empirically explore the connection between digital transformation and its impact on sustainability. READ MORE

  3. 3. Discovering the Effects of Sharing Economy for Tourism and Hospitality Industry in the Stockholm and Uppsala Region

    University essay from Uppsala universitet/Industriell teknik

    Author : Pedro Antonio Carrillo Zavala; Barış Süslü; [2020]
    Keywords : ;

    Abstract : The aim of this research is to investigate the current situation of how the growing demand on Peer-to-Peer services (P2P) like Airbnb is affecting the conventional establishments and businesses in the tourism and hospitality (TH) sector in the Stockholm and Uppsala Region. In other words, understanding the effects of the sharing economy (SE) and picturing its place inside (or in the opposite of) the TH industry. READ MORE

  4. 4. Brand Identity : Improving event tourism in Helsinki

    University essay from Södertörns högskola/Institutionen för ekonomi och företagande

    Author : Linda Reinikka; [2011]
    Keywords : Destination Branding; Brand Identity; Destination Brand Identity; Events.;

    Abstract : The tourism industry is one of the fastest growing industries in the world. Destinationcompetitiveness emphasizes the need to link competitiveness to a destination's ability to delivergoods and services better than other destinations on those parts of the tourism experience regardedas being important by tourists. READ MORE

  5. 5. Destination image and its effects on marketing and branding a tourist destination : A case study about the Austrian National Tourist Office - with a focus on the market Sweden

    University essay from Institutionen för ekonomi och företagande

    Author : Katharina Sonnleitner; [2011]
    Keywords : destination image; destination marketing; destination branding; Austrian National Tourist Office;

    Abstract : In a tourism context, the image potential customers have of a destination is a very important issue. Images play an essential role in destination choice matters and in this regard, as tourism services are intangible, images are said to become even more important than reality. READ MORE