Essays about: "Customer mindset"
Showing result 1 - 5 of 57 essays containing the words Customer mindset.
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1. Establishing a Holistic Framework for Configurator Success : Guidelines for Product Configuration System investment decision-making
University essay from Karlstads universitet/Handelshögskolan (from 2013); Karlstads universitet/Centrum för tjänsteforskning (from 2013)Abstract : Product configuration systems (PCS) have the ability to significantly streamline the internal sales process within engineering-to-order (ETO) companies due to its ability to e.g. automate design and quotation processes. READ MORE
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2. Brewing sustainability: Exploring the impact of circular economy communication on consumer engagement and sustainable behaviour in the coffee shop industry
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Due to the upsurge of interest in the field of sustainability, and specifically circular economy, it is of increasing importance for companies to dedicate themselves to greener business models and initiatives that step away from the linearity that is currently predominant. One way in which circularity can be implemented is through effective communication towards customers to incorporate them into the sustainability efforts. READ MORE
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3. Lulity - Luleå Community : Design of a movement through co-creation
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Northern Sweden is in the middle of a major transition, a green transition. As large industries are being established and companies are accelerating, the supply of skills must be solved. The regional development strategy Norrbotten 2030 was developed in 2019 with the vision of Norrbotten becoming Sweden’s most welcoming and innovative county. READ MORE
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4. Green and Circular Capital Investments in Production Industry
University essay from KTH/Hållbar produktionsutveckling (ML)Abstract : As the concept of sustainability and environmentalism is growing due to new customer demand and regulations, production industry is facing extreme challenges in rethinking their processes and implement sustainability measures. Several companies are taking reactive measures where changes are made on the shopfloor in form of altered operations. READ MORE
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5. Making Sense of the Net Promoter Score (NPS) - A study of NPS' relationship to Word of Mouth, attitudinal loyalty and customer satisfaction, and what drives these mindset metrics
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Since Fredrick F. Reichheld introduced the Net Promoter Score (NPS) in 2003, it has become one of the most favored customer mindset metrics (MSMs) within business practice. Often, it is claimed to be an indicator of customer loyalty, satisfaction, and Word of Mouth (WOM). READ MORE