Essays about: "Customer-Driven Innovation"
Found 4 essays containing the words Customer-Driven Innovation.
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1. Defend or attack: when do companies’ strategies employ aggressive or defensive tactics when faced with digital transformation in banking : A two nation comparison between the Swedish and the South African bank environment
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : In today's fast-paced and technology-driven society, the banking industry is undergoing a big change in digital transformation. Therefore, the purpose of this thesis is to investigate the reason behind the differences in digital banking product development between South Africa and Sweden, and what reasons there are behind the differences in the two environments. READ MORE
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2. Accelerating Service Innovation with Global Account Management – A Case Study at a Manufacturing MNC
University essay from Lunds universitet/InnovationsteknikAbstract : Title: Accelerating Service Innovation with Global Account Management – A Case Study at a Manufacturing MNC Author: Emma Malmström – Master of Science in Industrial Engineering and Management, em.malmstrom@gmail. READ MORE
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3. Investigation of Customer-Driven Innovation
University essay from Blekinge Tekniska Högskola/Sektionen för datavetenskap och kommunikationAbstract : Context:- Software companies have changed their strategies from “innovating for customers” and “innovating with customers” to innovating “by customers” which is also known as customer-driven innovation. Actually, companies move toward customer-driven innovation programs because they need to collect as many ideas as possible from suitable customers to ensure their global competitiveness and set the stage for profitable growth. READ MORE
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4. Customer driven innovation
University essay from Institutionen för humaniora och samhällsvetenskapAbstract : Cooperation between customers and companies has existed for a long time. However, the role of a customer was rather passive and organizations were the ones who dictated their rules and took a leading role in the process of product creation. READ MORE