Essays about: "E-commerce acceptance"

Showing result 1 - 5 of 34 essays containing the words E-commerce acceptance.

  1. 1. EXPLORING ACCEPTANCE AND ADOPTION OF PRICING ROBOTS THROUGH THE AUTOMATION ACCEPTANCE MODEL. A case study within an e-commerce company

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Clara Engström; Danijela Smoljan; [2023-11-20]
    Keywords : Automation acceptance model AAM ; Automation technology; Dynamic pricing robot; Technology acceptance model TAM ; Technology acceptance and adoption; Technology trust; Psychological Ownership PO ;

    Abstract : Recent technological advancements have enabled the development of more automated and adaptable technological environments. User acceptance and adoption of technology is a critical issue in the rapidly evolving technological landscape. Implementation of automation technology takes both financial and human resources. READ MORE

  2. 2. Bot or not : A customer’s perspective of customer service chatbots and human customer service representatives in E-commerce

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Hannes Töyrä; [2023]
    Keywords : E-commerce; chatbots; customer service; technology acceptance; UTAUT; questionnaire study;

    Abstract : Chatbots are increasing in popularity, both as a valuable tool for commercial purposes but also as an area of academic research. It has been successfully applied in multiple application areas such as healthcare, education, customer service and work support. READ MORE

  3. 3. The E-Commerce of Tomorrow: An Experimental Study of How User-Generated Content can be integrated into a Retailer's Website for Fashion Merchandise Display

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Hannah Gustafsson; Klara Überall Jönsson; [2023]
    Keywords : User-Generated Content UGC ; Visual Merchandising; Technology Acceptance Model TAM ; Fashion E-commerce; Consumer Perceptions;

    Abstract : An increasing number of individuals are turning to User-Generated Content (UGC) to learn about various products and services. Prior customers' experiences and opinions significantly impact potential buyers' decision-making during the customer journey. READ MORE

  4. 4. Last Mile Delivery - Examination of Customer Satisfaction regarding Parcel Lockers

    University essay from

    Author : Valerie Brunner; Wanda Majcher; [2022]
    Keywords : Parcel Lockers; Customer Satisfaction; Last Mile Delivery; Satisfaction Model; Last Mile Delivery Place; Self-Collection Service;

    Abstract : Background: The strong growth of e-commerce and the connected last mile delivery problems as well as the increasing customer demands have driven forward delivery innovations in the past years. One of them, parcel locker networks, were developed and have been growing for several years. READ MORE

  5. 5. Impactful Digital Transformation for Retail Employees : A Case Study

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Amanda Aniansson; Sarah Ebrahimi; [2022]
    Keywords : Digital Transformation; Digital Impact; Retail; Smart Devices; Employee Efficiency; Job Satisfaction; Digital transformation; digital inverkan; detaljhandel; smart enheter; effektivitet hos arbetstagare; arbetstillfredsställelse;

    Abstract : The rapid growth of e-commerce and omnichannel retailing is redefining the role of brick-and-mortar stores. To remain competitive, retailers should leverage digital technologies without compromising the presence of frontline workers, to meet customer expectations. READ MORE