Essays about: "E-logistics]"

Found 2 essays containing the word E-logistics].

1. 1. Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Gustav Hallberg; Sebastian Krysén; [2015]
   Keywords : E-commerce; Emerging markets; Consumer purchase decision; E-commerce factors;

   Abstract : Research Question: Which factors impact the purchase decision of consumers within emerging markets when shopping online? Purpose: The purpose of this study is to examine the relationship between e-commerce factors and the consumer purchase decision within e-commerce on emerging markets to unravel how certain factors impact the consumer purchase decision. The aim is to provide knowledge regarding consumer purchase decision making for retailers entering an emerging e-commerce market, this by carrying out a survey to consumers on a representative emerging market. READ MORE

3. 2. Application of e-logistics for SMES in China

   University essay from Högskolan i Borås/Institutionen Ingenjörshögskolan

   Author : Yi Zhou; Shahaboddin S. Matin; [2008]
   Keywords : SME; e-commerce; e-logistics; logistics; EG; china;

   Abstract : By the rapid development of electronic commerce, many problems are emerging in logistics systems within developing countries. For developing countries such as China, India, and other southeastern countries Logistics is becoming a major part of GDP and logistics cost constitute a large portion of supply chain costs especially for businesses with international relations which is being more and more widespread in parallel with development of IT and e-commerce. READ MORE