Essays about: "Elin Sweijer"
Found 1 essay containing the words Elin Sweijer.
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1. Please leave a comment : A case study of value co-creation in the Swedish telecom industry
University essay from Företagsekonomiska institutionenAbstract : The customer’s role as a co-creator of value is an essential element in the service-dominant (S-D) logic, highlighting the importance for firms to develop relationships with customers through dialogue. By providing feedback customers become co-developers, and help create a competitive advantage. READ MORE
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