Essays about: "Försäljningsprocess"

Found 2 essays containing the word Försäljningsprocess.

  1. 1. Data driven customer insights in the B2B sales process at high technology scaleups

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : HANNA STRÖMBERG; [2021]
    Keywords : B2B; selling; data driven; customer insights; presentation; scaleup; sales process; B2B; försäljning; datadrivna; kundinsikter; presentation; scale up; försäljningsprocessen;

    Abstract : When scaling a company it is important to implement customer insights to achieve growth of revenue. Understanding and defining a suitable B2B sales process has also been shown to play an important part in enhancing sales, and traditional processes include multiple steps performed by sales representatives. READ MORE

  2. 2. PIVOTING TOWARDS AN INSIGHT SELLING METHODOLOGY WITH A SALES PROCESS

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Tjan-Chao Ooi; Nils Pundurasi; [2013]
    Keywords : Sales; Solution Selling; Insight Selling; Sales trends; Business process modelling; Customer Relationship Management; Marketing Management; Sales; Solution Selling; Insight Selling; Sales trends; Business process modelling; Customer Relationship Management; Marketing Management;

    Abstract : Sales are a subject that most people consider to be an art. The truth is that there are several sophisticated methodologies on how to successfully close a deal. However, time goes by, customers get smarter and the markets shifts. As a result sales methods start to fade away and do not necessarily work the way they used to. READ MORE