Essays about: "Fashion Wear"

Showing result 1 - 5 of 32 essays containing the words Fashion Wear.

  1. 1. Becoming by Buying : A qualitative study about Brandengagement in self-concept (BESC) in the pre-purchase stage

    University essay from Umeå universitet/Företagsekonomi

    Author : Philip Brunkes; Lina Johansson; [2023]
    Keywords : Fast-Fashion; Brand Engagement in Self-concept; Pre-purchase stage; Self- concept; Consumer decision making process; Self-congruity;

    Abstract : Fast fashion brands provide consumers with constantly available opportunities to update,not only their wardrobes, but themselves. As our identities have become a constant projectto work on, consumption of fast fashion involves the possibilities of trial and error ofpersonal development. READ MORE

  2. 2. Managing the implementation of sustainable polyurethane (PU) coating for functional wear

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Zarin Tasnime; Christine Buckley; [2023]
    Keywords : PU coating; Water resistance; Sustainability; Textile management; Key factors;

    Abstract : The purpose of this study is to explore the practical implementation of a commercially available sustainable alternative to conventional polyurethane (PU) textile coating for functional outerwear garments with protection from rain and snow. In addition, this study will identify the key consideration areas which should be taken into account during the managerial decision-making process of implementing the sustainable PU coating. READ MORE

  3. 3. Developing a Components List for a Shoe Repair Kit for Leather Sneakers, Designed for Consumer Use

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Izabell Gustafsson; Ellen Nordholm; [2023]
    Keywords : Repair; Leather Sneaker Repair; Product Lifetime; Shoe-Wear; Sustainable Consumption; Circular Economy.;

    Abstract : This thesis is being conducted by two final year Bachelor degree students, collaborating with a Swedish fashion brand producing leather sneakers with the aim to investigate the most common wear and tear of shoes in metropolitan and suburban environments. Shoes are readily known for having a relatively short product lifecycle and with few alternatives to prolong the materials usefulness at the end. READ MORE

  4. 4. Shoppin’ in the Rain : An Evaluation of the Usefulness of Weather-Based Features for an ML Ranking Model in the Setting of Children’s Clothing Online Retailing

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Isac Lorentz; [2023]
    Keywords : Statistical analysis; regression analysis; recommender systems; ensemble learning; electronic commerce; LightGBM; learning to rank; feature selection; weather-based features; fashion; Statistisk analys; regressionsanalys; rekommendationssystem; ensemble-inlärning; näthandel; LightGBM; learning to rank; variabelselektion; väderbaserade variabler; mode;

    Abstract : Online shopping offers numerous benefits, but large product catalogs make it difficult for shoppers to understand the existence and characteristics of every item for sale. To simplify the decision-making process, online retailers use ranking models to recommend products relevant to each individual user. READ MORE

  5. 5. The effect of influencer marketing on the buying behavior of young consumers : A study of how the purchase intention of young consumers is affected by brands within the fashion and beauty industries

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Jade Verplancke; Noémie Gelati; [2022]
    Keywords : Influencer marketing; Influencers; Social media marketing; Consumer behavior;

    Abstract : Background: In marketing today, influencer marketing has become a very efficient tool for companies within the beauty and fashion industry. With the utilization of social media and social media influencers, it become easy for brands to promote products and reach large audiences. READ MORE