Essays about: "Göteborg International Film Festival"

Found 2 essays containing the words Göteborg International Film Festival.

  1. 1. Communication, Diversity and Internationalism. A Comparative Analysis of Gothenburg International Film Festival and Clandestino Festival from a PR perspective

    University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

    Author : BARBARA MAJSA; [2014-07-01]
    Keywords : ;

    Abstract : Even though the number of research on – music and film – festivals is increasing, there are fields such as the use of social media that are still waiting to be explored. Nowadays festival organisers are able to communicate with their audiences all year long thanks to the technological advancement of the 21st century and can easily set agendas and promote certain topics or countries on their Facebook and Twitter pages. READ MORE

  2. 2. Social media in the festival industry - A case study of Göteborg International Film Festival's use of social media as a marketing tool

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Diana Karic; Eric Rinman; [2011-08-11]
    Keywords : Social Media; Word of mouth; Relationship Marketing; Facebook; Twitter; Blogs; Göteborg International Film Festival;

    Abstract : .... READ MORE