Essays about: "Gender segmentation"

Showing result 1 - 5 of 9 essays containing the words Gender segmentation.

  1. 1. The Power of a Sports Consumer’s Perception of Sponsoring Brands : A Study of Sports Fans’ Behavior Towards Sponsorships

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Cecilia Hansson; Hilda Jonasson; [2022]
    Keywords : Sponsorship; sports; consumer behavior; perception; market segmentation; brand equity; Sponsring; sport; konsumentbeteende; uppfattning; marknadssegmentering; brand equity;

    Abstract : Den internationella marknaden inom sport har de senaste åren vuxit kraftigt. Det har bidragit till att supportrar finns i olika delar av världen med en personlig bakgrund som skiljer sig från person till person, vilket påverkar deras uppfattning. READ MORE

  2. 2. Data Segmentation Using NLP: Gender and Age

    University essay from Uppsala universitet/Avdelningen för datalogi

    Author : Gustav Demmelmaier; Carl Westerberg; [2021]
    Keywords : Natural language processing; NLP; sentiment analysis; machine learning; demographics; demographic factors; gender; age; ethics;

    Abstract : Natural language processing (NLP) opens the possibilities for a computer to read, decipher, and interpret human languages to eventually use it in ways that enable yet further understanding of the interaction and communication between the human and the computer. When appropriate data is available, NLP makes it possible to determine not only the sentiment information of a text but also information about the author behind an online post. READ MORE

  3. 3. Data-driven Management Framework using National and Corporate Culture Analytics to foster Innovation Ambidexterity : A case study on a world leading telecom company

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Chiara Isola; Divya Peddireddy; [2021]
    Keywords : Ambidexterity; Exploration; Exploitation; Innovation; National culture; Corporate culture; Telecommunication Sector; Human Capital; Data-driven Management; Business Strategy; Machine Learning;

    Abstract : Background: In a highly competitive world, leaders of firms highly dependent on innovation, such astelecom companies, must acquire data-driven managerial skills to systematically analyze datasets from multiple points of view to aid decision-making in the new context of Industry 4.0. READ MORE

  4. 4. The Labour-market Experiences of Skilled African Women in Sweden : The Case of Kenyan Women

    University essay from Linköpings universitet/Institutionen för kultur och samhälle

    Author : Fortune Chanelle Mugororoka; [2020]
    Keywords : Labor market segmentation; migrant women; uncertainty; precarious work; highly skilled; intersectionality; dualism.;

    Abstract : The study sought to understand the labour-market experiences of Kenyan women living in Swedenfrom a precarity standpoint. Specifically, from the point of view of uncertainty and vulnerability ofAfrican migrants workers in the labor market. READ MORE

  5. 5. Utvärdering av en metod för mätning av kroppsfett hos katt med helkropps datortomografi

    University essay from SLU/Dept. of Clinical Sciences

    Author : Frida Zetterström; [2017]
    Keywords : kroppsfett; datortomografi; katt; fetma; kroppsvikt;

    Abstract : SAMMANFATTNING Förekomsten av fetma hos våra katter är idag ett ökande problem och ett flertal hälsoproblem associeras med tillståndet. En reproducerbar och objektiv metod för mätning av kroppsfett är värdefullt i undersökningar om hur fetma kan ge upphov till hälsoproblem, t ex vid vilken grad av fetma detta sker och om lokalisationen av fettvävnaden har någon betydelse. READ MORE