Essays about: "Gustav Lantz"
Found 2 essays containing the words Gustav Lantz.
-
1. Sailing through storms : A practical exhibition of entrepreneurial leadership methods
University essay from Umeå universitet/FöretagsekonomiAbstract : Weathering the entrepreneurial storm is considered by many an art form in itself but an undeniable, universal truth is the unilateral impact of an extraordinary leader on the chances of triumph in the face of great adversity. Yet the focus of academic studies all too often concerns the understanding of the weather patterns, the choice of captain and the direction of the ship rather than how to turn the wheel, raise the mast or set the sails. READ MORE
-
2. What is the best position? - A study about product position effect on digital stores front-page
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : There is an abundance of information and wisdom to draw upon if you want to optimize your physical store. With the emergence of e-commerce it is becoming ever more important to provide the same tools and information for online stores. It is already clear that e-commerce is an important part of a healthy and growing national economy. READ MORE