Essays about: "Haier Group"

Found 4 essays containing the words Haier Group.

  1. 1. How to manage the bullwhip effect in the supply chain : A case study on Chinese Haier Group

    University essay from Avdelningen för Industriell utveckling, IT och Samhällsbyggnad

    Author : Ronghe Peng; Yi Xiao; [2014]
    Keywords : Bullwhip effect; Supply chain; Haier Group;

    Abstract : This thesis intended to increase the understanding of bullwhip effect in electrical appliance industry in the Chinese market. In the supply chain management, the bullwhip effect is a phenomenon can never be ignored. READ MORE

  2. 2. The most important competencies in Haier Logistics

    University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och Samhällsbyggnad

    Author : Zhaoanjian Mao; Ni Mo; [2014]
    Keywords : Competence; Competitive advantages;

    Abstract : Competence building of a corporation is a vital choice for a third-party logistics (TPL) provider for it to face drastic challenges, and the issue of competence building has attracted the attention of both academic and business communities. The purpose of this thesis is to investigate how an appliance maker can build TPL competence, and the research questions of the thesis are as follows: (1) What are the main factors in building the competence of a TPL enterprise? (2) What are the advantages of building logistics-related competence for Haier Logistics? (3) How important is logistics competence for Haier? By applying a qualitative research method, the present study takes Haier Logistics as a case, a subsidiary of the Haier Group, which provides logistics services not only for all the companies within the group but also for other companies as a TPL services enterprise. READ MORE

  3. 3. Internationalization and Innovation : The case of Haier

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Shan Siwen; Gu Wei; [2009]
    Keywords : internationalization; innovation; Haier;

    Abstract : In order to investigate Haier's successful internationalprocess in the international market and to find out how Haier be internationalized intoa large multinational enterprise with its value of innovation, which facilitates thegrowth of Haier Group, the main purpose of the research is to explore how innovationwithin the organization supports the internationalization process of Haier Group. . READ MORE

  4. 4. The Internationalization of Chinese Enterprises Compared With Japanese Enterprises : The Haier Group VS Matsushita Electronic Industry

    University essay from Lunds universitet/Centrum för öst- och sydöstasienstudier

    Author : Ang Li; [2006]
    Keywords : FDI; Internationalization; Haier Group; Matsushita Electronic Industry; Social sciences; Samhällsvetenskaper; Social Sciences;

    Abstract : China's WTO entry brings both opportunities and challenges. Chinese companies are facing increasing competitive in both domestic market and overseas market. How to survive in the domestic market and how to carry out international operations of Chinese firms are the urgent questions to most Chinese firms. READ MORE