Essays about: "Helena Hedlund"
Found 1 essay containing the words Helena Hedlund.
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1. Strategic Partnership in the Swedish Marine Industry : - A case study of Ryds
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Purpose: The purpose of this study is to describe the structure of a relationship between a dealer and its manufacturer in the Swedish marine industry from a strategic partnership perspective. Design/methodology/approach: The research method is based on a deductive quantitative approach. READ MORE
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