Essays about: "Hongyu Zhu"
Found 1 essay containing the words Hongyu Zhu.
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1. How relationship marketing tactics affect customer satisfaction : Evidence of supermarket industry
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Within the competitive marketing environment, companies are faced with many challenges to stay competitive. Companies are consistently trying to establish the longterm relationship with customers by satisfying them as much as possible. READ MORE
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