Essays about: "Hung Tran"

Found 3 essays containing the words Hung Tran.

1. 1. Sustainable development and intrinsic and extrinsic employee motivation

   University essay from Umeå universitet/Företagsekonomi

   Author : Bastien Fayet; Hung Tran; [2016]
   Keywords : intrinsic motivation; extrinsic motivation; sustainable development; environment; social; economy;

   Abstract : The purpose of this research project was to give a better understanding of the relationship between sustainable development and employee motivation. More specifically, this study focused on the influence of sustainable development over intrinsic and extrinsic employee motivation, and aimed to identify and explain the different motivators at stake in this connection. READ MORE

3. 2. The Long Tail of Loyalty : Case study of Apple Premium Resellers in Sweden

   University essay from IHH, Företagsekonomi

   Author : Hung Tran; Dan Zhu; Nyambayar Tuya; [2012]
   Keywords : Long Tail; E-loyalty; Marketing Communications; Apple Premium Reseller;

   Abstract : Background: The Internet has created new efficient channels of doing business. For this nontraditional market, a business strategy that is both effective and efficient needs to be employed. The Long Tail business strategy was developed by Chris Anderson in 2006. READ MORE

4. 3. Foreign Direct Investments in Developing countries: The case of Ericsson in Mexico and Vietnam

   University essay from Institutionen för ekonomisk och industriell utveckling

   Author : M. Talha Atik; Hung Tran; Cristhian Vieyra; [2008]
   Keywords : Sweden;

   Abstract : One of the most important notions of our world is “globalization” which affects the lives of human beings in several ways. It is a concept which removes boundaries and limits; therefore, involves a global world, and consequently a global economy. READ MORE