Essays about: "Ikea features"

Showing result 1 - 5 of 14 essays containing the words Ikea features.

1. 1. Accessible UX in digital 3D application solutions on the example of the planning experience by IKEA : An empirical mixed-method approach beyond accessibility

   University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

   Author : Hoang Dung Nguyen; [2023]
   Keywords : Accessibility; Usability; User Experience Design; 3D; WCAG 2.1; Planning Tool; E-Commerce Website; Empirical Mixed-Method Study;

   Abstract : The research investigates the feasibility of applying 2D accessibility guidelines to enhance a 3D digital planning tool's accessibility for individuals with visual impairments. Three primary research questions guide this study. It incorporated a mixed-method data collection approach to comprehensively investigate these questions. READ MORE

3. 2. Multi-Class Classification for Predicting Customer Satisfaction : Application of machine learning methods to predict customer satisfaction at IKEA

   University essay from Umeå universitet/Institutionen för matematik och matematisk statistik

   Author : Stina Backerholm; Malin Börjesjö; [2023]
   Keywords : Multi-Class Classification; Imbalanced Data; Machine Learning; Multi-Klass Klassifisering; Obalanserat Data; Maskininlärning;

   Abstract : Gaining a comprehensive understanding of the features that contribute to customer satisfaction after contact with IKEA’s Remote Customer Meeting Points (RCMPs) is essential for implementing effective remedial measures in the future. The aim of this project is to investigate if it is possible to find key features that influence customer satisfaction and to use these to predict customer satisfaction. READ MORE

4. 3. Are IKEA customers potential visitors of Sweden? : Case study of Belgian IKEA customers

   University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

   Author : Gemma Vangeel; [2022]
   Keywords : product-country image; tourism destination image; travel intention; DMO; Sweden; IKEA;

   Abstract : IKEA is a brand that is known around the world and because it features many markers in their products, operations, and marketing that showcase its country of origin, Sweden has gained worldwide recognition simultaneously. The tourism industry could benefit from this positive image that Sweden has gained through IKEA’s popularity, by marketing themselves among the brand’s consumers using that positive image. READ MORE

5. 4. Achieving sustainability at multi-industry businesses through supply chain performance measurements

   University essay from Lunds universitet/Miljö- och energisystem

   Author : Adam Turesson; [2021]
   Keywords : Triple bottom line; TBL; sustainable supply chain management; SSCM; performance measurements; supply chain; supply chain management; SCM; sustainability.; Technology and Engineering;

   Abstract : Research connected to sustainability have increased tremendously during the last decades, partially due to the increased attention of businesses practices in sustainability. A field that has gathered traction with many practitioners is sustainable supply chain management (SSCM) and especially performance measurements. READ MORE

6. 5. The Image of IKEA’s Online Portals in Times of COVID-19 With Regards to its CSR and Experiential Marketing- Exemplified by IKEA Austria

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Isabella Kullnig; [2020]
   Keywords : ;

   Abstract : As a response to COVID-19, IKEA Austria is trying to encourage its customers to rediscover their homes via its online shop. It is making an enormous effort to translate the in-store activity to the digital world, so that its customers may still experience an emotional customer journey. READ MORE