Essays about: "Internationalization process"

Showing result 6 - 10 of 334 essays containing the words Internationalization process.

  1. 6. Beyond Borders: The Ability of FMCG Companies Leveraging their Internal Capabilities Internationally

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Olli Autere; Jacob Sandnes; [2023]
    Keywords : Internationalization; Internal capabilities; go-to-market strategy; External factors; product success; Business and Economics;

    Abstract : The advent of globalization has emphasized the importance of effective internationalization strategies for Fast-Moving Consumer Goods (FMCG) companies. This research seeks to explore the internal capabilities of FMCG firms, examining how they can be refined, developed, and utilized for more effective internationalization. READ MORE

  3. 7. Internationalization of Digital Firms from Emerging Markets - Multiple Case Study Based on Chinese Digital Firms

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Jianfeng Yang; Manying He; [2023]
    Keywords : Digitalization; Digital Firms; Emerging Market; Internationalization;

    Abstract : Digitalization has reshaped the internationalization process of most firms, especially giving a new way for digital firms. Most of the previous research was based on the internationalization of developed countries, and the perspectives of emerging markets were relatively limited, and digital firms were also no exception. READ MORE

  4. 8. International Market Selection of Home Region Oriented MNEs : An Exploratory Case Study into Frameworks and Challenges in Today’s Business World

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Felix Flint; Moritz Winkelius; [2023]
    Keywords : Internationalization; International Market Selection; MNE; Home Region Oriented; Multicriteria Decision Making Framework;

    Abstract : This study aims to explore the factors, aspects, and trends considered in the International Market Selection (IMS) process. Consequentially, it develops a deeper understanding of the challenges faced by home region oriented multinational enterprises (MNEs) during international expansion. READ MORE

  5. 9. Bringing it back home? : The effects of Industry 4.0 on backshoring to the home country: A qualitative study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Selina Jordi; Sina Roth; [2023]
    Keywords : International Business; Backshoring; Industry 4.0; Internationalization; Offshoring; Technologies;

    Abstract : The purpose of this thesis is to study the impact of Industry 4.0 on the backshoring of international companies. As well, this thesis will provide an in-depth look of how backshoring is being carried out under the wave of Industry 4.0. READ MORE

  6. 10. Implementation of Export Business Strategy for Internationalization Entrepreneurial Startups to achieve Competitive Advantage in an Emerging Economy. : Evidence from Sri Lankan SMEs Textile and Tea Industry.

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Saumya Nelshani Solanga Arachchige Dona; [2023]
    Keywords : Entrepreneurial Startups SMEs International Entrepreneurship; Internationalization Process; Competitive Advantage; Business Strategies; Exporting; Internationalization Theories. Exporting Barriers.;

    Abstract : This research study concerns entrepreneurial startups that converted into internationalization by implementing an export business strategy. MASApparel and Dilma Tea companies in Sri Lanka, two leading companies, were selected to illustrate the export strategy for business expansion in foreign markets. READ MORE