Essays about: "Jacinto Barreiros"

Found 1 essay containing the words Jacinto Barreiros.

  1. 1. Business model innovation to explore data analytics value; A case study of Caterpillar and Ericsson.

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Konstantinos Kritikos; Jacinto Barreiros; [2016]
    Keywords : Business model; innovation; data analytics; Caterpillar; Ericsson;

    Abstract : The aim of the thesis is to identify a roadmap for well-established companies towards business model innovation to explore data analytics value. The business model innovation currently taking place at Caterpillar and Ericsson in order to explore data analytics value is presented to answer the question: “How do established companies explore data analytics to innovate their business models?” Initially, the problem discussion, formulation and purpose are given. READ MORE