Essays about: "Japan fashion"

Showing result 1 - 5 of 10 essays containing the words Japan fashion.

  1. 1. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan

    University essay from Göteborgs universitet/Graduate School

    Author : Florian Konstantin Gold; Allegra-Scarlett Nefertari Verena Irmgard Marie Terner; [2023-07-03]
    Keywords : Fashion; Luxury; Idols; Japan; Consumption; Sustainability; Theory of Planned Behavior; Barriers; Sustainable Fashion;

    Abstract : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. READ MORE

  3. 2. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Amanda Hansson; Tobias Stenström; [2023-06-28]
    Keywords : : luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Abstract : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. READ MORE

  4. 3. Offshore Hydrogen Production and Storage for Wave Energy Application : A Techno-Economic Assessment for a Japanese Context

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Andrea Stafverfeldt; [2023]
    Keywords : Hydrogen; Green Hydrogen; Hydrogen Storage; Hydrogen Production; Wave Energy; Offshore Hydrogen; Levelized Cost of Hydrogen; Vätgas; Grön vätgas; Vätgaslager; Vätgasproduktion; Vågkraft; Havsbaserad vätgas iv;

    Abstract : There is a well-established market for hydrogen, mainly for refining purposes, producing chemicals, and producing fertilizers. Today, almost all hydrogen is sourced from fossil fuels, with less than 1% of hydrogen sourced from renewable sources. READ MORE

  5. 4. Yakushima Glocal Art Project

    University essay from Lunds universitet/Humanekologi; Lunds universitet/Kulturgeografi och ekonomisk geografi; Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi

    Author : Andrew Alona Konrad Zoll; [2022]
    Keywords : Human Ecology; Glocality; Sustainability; Sense of Place; Participatory Art; Boundary Object; Japan; Social Sciences;

    Abstract : Aface the crashing wave of the global climate crisis, humans are struggling to stay afloat. Building a raft of sustainable environmental ethics whilst swimming in the dark waters of unsustainable “modernity” requires a herculean effort. And yet, here we are. READ MORE

  6. 5. Cultural Differences in Fashion Magazines : Targeting Vogue

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Elin Alexandersson; Rasha Matlak; [2017]
    Keywords : Culture; Identity; Clothing; Fashion; Vogue; Diversity; Visual communication; Visual aesthetic; Fashion magazines; Cross-cultural;

    Abstract : The purpose of this study is to examine how different cultures within clothing and fashion are featured in the magazine Vogues fashion reportages. The aim is to enlighten editors with infashion media of these cultural differences in order to increase diversity. READ MORE