Essays about: "John Hermansson"

Found 2 essays containing the words John Hermansson.

  1. 1. Managing Local Adaptation and Standardization in the Execution of a Marketing Process in a MNC through Regional Headquarter

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emma Hallius; John Hermansson; [2016-10-07]
    Keywords : Multiple headquarters; regional headquarters; headquarter; subsidiary; marketing process; marketing execution; standardization; local adaptation; organizational structure; IR dilemma;

    Abstract : .... READ MORE

  3. 2. Effektivare traktordemonstrationer : femtio lantbruksföretag svarar

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Henrik Hermansson; [2005]
    Keywords : jordbruksmaskiner; intervjuer;

    Abstract : The background to this paper is the fact that many products are demonstrated to show the consumer value of the product. This is generally the fact when it comes to agricultural products, such as tractors. READ MORE