Essays about: "Josefin Anna Viklund Nordenståhl"

Found 1 essay containing the words Josefin Anna Viklund Nordenståhl.

  1. 1. “Generation Y” Do their belonging to a generation determine choice of communication tool?

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Josefin Anna Viklund Nordenståhl; [2013]
    Keywords : Customer Service; Generation Y; Cost Efficiency; Emotions;

    Abstract : This research paper will, based on the frame of references and through a quantitative study, describe how Generation Y prefers to communicate with customer service departments. The purpose is to help companies lower their expenses by focusing on one of the two traditional communication tools, telephone or e-mail. READ MORE