Essays about: "Karin Cademan"

Found 1 essay containing the words Karin Cademan.

  1. 1. Relationship marketing regarding the fashion industry : Trust, commitment and communication

    University essay from Ekonomihögskolan, ELNU

    Author : Jessica Frendberg; Karin Cademan; Natalia Savic; [2012]
    Keywords : ;

    Abstract : Title Relationship marketing regarding the Fashion industry; Trust, Commitment and Communication   Authors Karin Cademan, Jessica Frendberg, Natalia Savic   Examiner/ Supervisor Pejvak Oghazi Michaela Sandell   Institution/ Course School of Business and Economics, Linnaeus University Bachelor thesis, Independent degree project – 2FE16E   Problem to investigate This thesis acknowledge a lack of understanding when it comes to customers perception regarding the relationship with companies that exist when purchasing basic clothes online.   Purpose To investigate relationship marketing online towards the fashion industry considering customers who purchase basic clothes online. READ MORE