Essays about: "Leotrina Koqani"

Found 4 essays containing the words Leotrina Koqani.

  1. 1. A reputational mass-crash for the Tour de France?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Leotrina Koqani; Allan Su; Stefanie Wolff; [2017]
    Keywords : Business and Economics;

    Abstract : .... READ MORE

  3. 2. Haptics as the Sleeping Beauty of Marketing: The Role of Haptic Packaging Characteristics on FMCG Products for Customers

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Leotrina Koqani; Carolin Strunz; [2017]
    Keywords : Sensory marketing; product packaging; FMCG; haptic sensory; haptic perception; consumer behaviour; Business and Economics;

    Abstract : Purpose: The purpose of this research was to understand how customers construct the relationship, prior identified in the literature, between packaging, haptic sensory and perception with regard to FMCG products. Furthermore, we aimed to explore the role of haptic packaging characteristics on FMCG products for customers. READ MORE

  4. 3. Nation Branding after a crisis – Greece and Ireland in comparison

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Leotrina Koqani; Xanthippi Kyriazi; Stefanie Wolff; [2016]
    Keywords : Business and Economics;

    Abstract : .... READ MORE

  5. 4. Interorganizational Interactions in Industrial Clusters : A study of the Business Park Drenas, Kosovo

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Leotrina Koqani; Zana Rama; [2015]
    Keywords : Industrial clusters; Interorganizational interaction; Interorganizational Network; Cluster theory; Transition economy; Cooperation; Kosovo;

    Abstract : Over the past decade, the topics’ industrial cluster and interorganizational network has received much attention. A combination of both the topics in a country with a transition economy has not been fully studied. READ MORE