Essays about: "Lilia Jakobsson"

Found 1 essay containing the words Lilia Jakobsson.

  1. 1. Interorganizational relationships in project-based networks: Problems of Communication and Collaboration : MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Lilia Jakobsson; [2007]
    Keywords : project-based networks; short-term relationships; communication; collaboration; sensemaking; trust; interdependence; management incentives; coordination; support;

    Abstract : Purpose: Although under the last decade there has been increased interest in management of project-based teams and numerous examples of such relationships exist, relatively little is known about “the dynamics of shorter relationships”. Management of communication between partners involved in short-term project-based relationships and the ways, in which multiparty value is created as a result, form a task for important and necessary research in marketing theory and practice. READ MORE