Essays about: "Lina Wingren"
Found 1 essay containing the words Lina Wingren.
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1. Blurring realities between NGOs & retailers: A qualitative study of what enables NGOs and retailers to sustain inter-organisational collaborations in strategic CSR-projects, despite conflicting logics
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Inter-organisational collaborations between NGOs and retailers have become increasingly popular in Sweden. Yet, there is currently only a few studies that seek to explain how inter-organisational relationships between NGOs and retailers can be sustained over time, given the often fundamentally different institutional logics on which these two organisational types are based. READ MORE
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