Essays about: "Linda Staflund"

Found 2 essays containing the words Linda Staflund.

  1. 1. Omni-Channel Retailing : Blurring the lines between online and offline

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Linda Staflund; Malin Kersmark; [2015]
    Keywords : omni-channel; retailing; integration; channel integration; retail; channel;

    Abstract : Background Omni-channel retailing has developed as an extension of multi-channel retailing. The difference between the concepts is the level of integration, where an omni-channel requires seamless and complete channel integration compared to a multi-channel where the level of integration varies from non-existing to high. READ MORE

  3. 2. Innovating in 'the dream-factory' : social change through mindset-change: evidence from Kerala, India

    University essay from Internationella Handelshögskolan

    Author : Nathalie Thalberg Pedersen; Linda Staflund; [2013]
    Keywords : Social entrepreneurship; social change; motivation; values; mindset; dreams; personal experiences;

    Abstract : Background The mindset of an individual is made up by perception and motivation. Motivation is in turn driven by personal experiences, values and goals. Many times, a personal experience can act as a ‘Gandhi-moment’ or a triggering event to take action towards achieving a specific outcome. READ MORE