Essays about: "MBA"

Showing result 1 - 5 of 69 essays containing the word MBA.

  1. 1. The effect of implementing an ethical way of working on an organization’s innovation : How does ethical culture affect the innovative capa-bility of a company? 

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Patrik Kjellin; Amalie Skytt Petersen; [2022]
    Keywords : Ethical culture; Innovation; innovative abilities; appreciation; code of conduct;

    Abstract : Abstract  Background  All companies need innovation in some form and ethical rules on how the employees are ex-pected to behave. There are today too few studies on how the ethical culture in the companies affect the innovative abilities of the company. Some aspects of this link have not previously been covered. READ MORE

  3. 2. Development of a data-driven marketing strategy for an online pharmacy

    University essay from Högskolan Dalarna/Institutionen för information och teknik

    Author : Gelaye Worku Holmér; Ishara H. Gamage; [2022]
    Keywords : Online pharmacies; data-driven marketing strategies; market basket analysis; exploratory analysis; Apriori algorithm;

    Abstract : The term electronic commerce (e-commerce) refers to a business model that allows companies and individuals to buy and sell goods and services over the internet. The focus of this thesis is on online pharmacies, a segment of the ecommerce market. READ MORE

  4. 3. Impact of country of origin on consumer purchase intention among Pakistani customers buying fashion clothes online

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Hafiz Azhar Ahmed Khan; [2022]
    Keywords : Country of origin; Consumer preference; Consumer purchase intention; and Fashion clothes.;

    Abstract : Title: Impact of country of origin on consumer purchase intention amongPakistani customers buying fashion clothes onlineLevel: Master Programme in Business Administration (MBA): Business ManagementAuthor: Hafiz Azhar Ahmed KhanSupervisor: Dr. Ehsanul Huda Chowdhury & Dr. Katarina ArbinExaminer: Dr. READ MORE

  5. 4. Impact of covid 19 Pandemic on customers purchasing Behavior: Adoption of online services platforms.

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Sheratun Jannat; Sajjad Aslam Toor; [2021]
    Keywords : Covid-19 pandemic; Consumer purchase behavior; Online purchase behavior; Adoption of online service platform; and Factors impacting online purchase behavior.;

    Abstract : Title: Impact of covid 19 Pandemic situation on customers purchasing Behavior: Adoption of online services platforms. Level: Final assignment for Master degree in Business Administration (MBA) Authors: Sheratun Jannat and Sajjad Aslam Toor Supervisor: Dr. READ MORE

  6. 5. Effectuation or causation? : A study on expert start-up advice

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Thibaud Van Baelen; Andrés Díaz Martínez; [2021]
    Keywords : entrepreneurship; effectuation; causation; effectual; causal; business; advice;

    Abstract : The recent increase in effectuation research shows the popularity and potential of this body of knowledge. This new paradigm is trying to challenge the established traditional causal knowledge, taught in many MBA and higher education courses. READ MORE