Essays about: "Marie Leijon Cedermark"

Found 2 essays containing the words Marie Leijon Cedermark.

  1. 1. Opportunities for Short Food Supply Chains : attractive communication strategies within a Swedish REKO-ring

    University essay from SLU/Dept. of Economics

    Author : Filippa Isaksson; Marie Leijon Cedermark; [2020]
    Keywords : communication; direct marketing; network; REKO-rings; short food supply chain; social media; the 4C marketing model;

    Abstract : The interest in locally produced food has increased in Sweden, this has led to several initiatives where consumers can buy products directly from producers. One example of an initiative is REKO-rings, which is an initiative based on contact via the internet, where consumers can shop directly from producers without intermediaries. READ MORE

  2. 2. Entreprenörskap i hästföretag : en värdeskapande process

    University essay from SLU/Dept. of Economics

    Author : Marie Leijon Cedermark; Hanna Nyberg; [2018]
    Keywords : värdeskapande; entreprenörskap; kontext; social resurs; human resurs; ridutbildning; lärande; interaktion;

    Abstract : Entrepreneurship is a part of society’s development. According to the Swedish curriculum for the compulsory school this enterprising and innovative mindset shall be fostered by developing the student’s entrepreneurial competences, such as responsibility and willingness to take action. READ MORE