Essays about: "Marielle Nyberg"

Found 2 essays containing the words Marielle Nyberg.

  1. 1. Are You New(s) Here? - Media Relations in a Startup Context

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : André Malmaeus; Marielle Nyberg; [2018]
    Keywords : Startups; Media Relations; Media Coverage; News Production;

    Abstract : The purpose of this study is to explore how startup organizations use media relations to influence their coverage in news media. Although a vast body of research has unveiled how large organizations and professional PR practitioners engage in such efforts, media relations practices in the context of startups is largely unknown. READ MORE

  3. 2. The Macroeconomics of Language: A Study on Linguistic Diversity and National Productivity

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Marielle Nyberg; Alexander Kidelius; [2016]
    Keywords : Economic Anthropology; Communication barriers; Ethnolinguistic groups; Polarization; Fractionalization;

    Abstract : Using a cross-section of linguistic and economic data on the 34 member states of the OECD, this paper studies the effect of linguistic diversity on economic productivity in economically developed countries. Linguistic diversity is measured through five different indices in order to find the measure that best explains the variance in Total Factor Productivity. READ MORE