Essays about: "Markus Herrmann"

Found 1 essay containing the words Markus Herrmann.

  1. 1. Free on the Web! : The profitability of a radical price

    University essay from Företagsekonomiska institutionen

    Author : Erik Luhr; Markus Herrmann; [2009]
    Keywords : Free Business Models; Digital Free; Three Party Markets; Advertising; Internet; Search Engine; Social Network; Community; Net Income; Valuation; P E ratio; dot-com companies; Chris Anderson;

    Abstract : This thesis examines companies offering their services for free to Internet users, byemploying digital free business models. As a framework Chris Anderson’s classificationsof “free” business models are used. A sample of eleven companies that provide “free”services was selected and divided into four groups. READ MORE