Essays about: "Meaning of Stores Management"

Found 3 essays containing the words Meaning of Stores Management.

  1. 1. Living in a worldwide quarantine: A social practice theory analysis of the grocery shopping change during Covid-19 crisis

    University essay from Göteborgs universitet/Graduate School

    Author : Daryna Lobach; [2020-06-23]
    Keywords : grocery shopping; disaster management; practice theory; everyday life; change;

    Abstract : This paper studies the practice of grocery shopping during a disaster outbreak, by examining the case of the Covid-19 pandemic. The research on how the grocery shopping is conducted during a disaster is scarce. READ MORE

  2. 2. Exploring marketing activities to strengthen brand equity within an SME : a case study on the company PAUL och THOM

    University essay from SLU/Dept. of Economics

    Author : Kim Meyer; [2018]
    Keywords : branding; brand building; brand equity; brand management; marketing;

    Abstract : Small and Medium sized Enterprises (SMEs) are often researched through the perspectives and theories created from studies of large organizations. This constitutes the basis of a theoretical problem when studying SMEs. READ MORE

  3. 3. Using the SERVQUAL Model to assess Service Quality and Customer Satisfaction. : An Empirical Study of Grocery Stores in Umeå.

    University essay from Handelshögskolan vid Umeå universitet

    Author : Daniel Chingang Nde; Paul Lukong; [2010]
    Keywords : SERVQUAL Model; Service Quality; Customer Satisfaction;

    Abstract : Service quality and customer satisfaction are very important concepts that companies must understand in order to remain competitive in business and hence grow. It is very important for companies to know how to measure these constructs from the consumers’ perspective in order to better understand their needs and hence satisfy them. READ MORE