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Showing result 1 - 5 of 28 essays matching the above criteria.

  1. 1. Where There’s a Will There’s a Way: Self-efficacy and Resilience in the Creation and Consolidation of Micro-enterprises Owned by Victims of Forced Displacement in Colombia.

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

    Author : Ana Duzan; [2023]
    Keywords : Micro-enterprises; Resilience; Self-efficacy; Non-cognitive skills; Colombia; Victims of Armed Conflict; International Development; Social Sciences;

    Abstract : In the past decade, micro-enterprise development has gained popularity as an intervention in the Global South, including Colombia, a country where more than 90% of businesses are micro. For decades, this country has endured an internal conflict that has left millions of victims of forced displacement, who live in vulnerable situations and, in many cases, resort to creating micro-enterprises to make a living. READ MORE

  3. 2. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
    Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

    Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

  4. 3. Manufacturer and Omni-channel Retailers Last Mile Delivery in Sweden : A study on the last mile delivery settings of manufacturers and omni-channel retailers compared with the customer’s demand

    University essay from Jönköping University/JTH, Logistik och verksamhetsledning

    Author : Christoffer Jakobsson; Aein Nourparvar; [2021]
    Keywords : ;

    Abstract : Purpose: The purpose of the study is to explore manufacturer and omni-channel retailers last mile delivery in Sweden. Then to recognize the main customer demand and compare it with the last mile delivery setting of manufacturer and omni-channel retailers last mile delivery Method: To reach the purpose of the study, quantitative approach study and literature review have been conducted. READ MORE

  5. 4. Casually Connecting with Customers : A study on how B2B microenterprises use customer data from social media in order to increase sales

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Julia Robertsson; Anne Carlsson; Sanne Pedersen; [2021]
    Keywords : social selling; relationship; trust; customer data; data collection; data utilization;

    Abstract : This study is using an inductive explorative approach to investigate how micro-enterprises within the marketing consulting industry collect and use data for the purpose of increasing sales. A micro-enterprise is considered to be a company that employs no more than 10 people and/or whose annual turnover is no more than 2 million EUR. READ MORE

  6. 5. Women’s Economic Empowerment, Financial Inclusion, and Development in Sub-Saharan Africa

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Karolin Heike Lehmann; [2021]
    Keywords : Women’s Economic Empowerment; Agency; Financial Inclusion; Economic Development; sub-Saharan Africa; Business and Economics;

    Abstract : Through econometric analysis, this thesis explores the relationship between Women’s Economic Empowerment (WEE), financial inclusion and economic development in 30 sub-Saharan African countries, with a special focus on Benin, Cameroon, Nigeria and Guinea. WEE is defined as the women’s ability to independently earn and control their income, seize economic opportunities and exercise their agency. READ MORE