Essays about: "Nordic school of thought"

Found 2 essays containing the words Nordic school of thought.

  1. 1. A Review of Exhibit Marketing : A Nordic School Perspective

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Thanh Huong Le; Malin Karlsson; [2017]
    Keywords : exhibit marketing; exhibitor; trade show; Nordic school of thought;

    Abstract : Exhibit marketing can be a remarkably useful promotional practice that generates new applications and can adjust to different situations in the fierce marketplace. However, academics show little interest in this concept as well as its connection to former schools of thought. READ MORE

  3. 2. A Review of Exhibit Marketing : A Nordic School Perspective

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Malin Karlsson; Thanh Huong Le; []
    Keywords : ;

    Abstract : Exhibit marketing can be a remarkably useful promotional practice that generates new applications and can adjust to different situations in the fierce marketplace. However, academics show little interest in this concept as well as its connection to former schools of thought. READ MORE