Essays about: "Nudge theory"

Showing result 1 - 5 of 21 essays containing the words Nudge theory.

  1. 1. Nudges at The Forefront of Sustainable Urban Mobility?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Soroor Mansouryar; Mindaugas Bruzas; [2023]
    Keywords : Nudge; Nudge theory; Nudge strategy; Mobility; Sustainable mobility; Sustainable urban mobility; Behavioral intervention; soft measures; Business and Economics;

    Abstract : The main aim of this article is to investigate the application of the Nudge theory within the field of sustainable mobility as a strategy to encourage more use of sustainable modes of transport. This line of research is of particular importance due to the high share of emissions in the transportation sector, which has been increasing over the years. READ MORE

  3. 2. Nudging Innovation Through the Physical Working Environment

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alicia Hylander; Vilma Mollstedt; Jesper Palmborg; [2022]
    Keywords : Born Globals; Innovation; Creativity; Physical Working Environment; Nudge Theory; Nudge Management; Innovative Working Environment; Business and Economics;

    Abstract : This bachelor's thesis seeks to investigate how the physical working environments of Born Global firms affect innovation, and more specifically analyze which physical attributes in the working environment nudge towards innovation. Born Globals are characterized as young firms with the ambition to gain global presence near founding. READ MORE

  4. 3. The Attitude Towards Reuse Within the Adaptation of Office Premises : The Effect of Nudge Through an Intervention

    University essay from KTH/Fastigheter och byggande

    Author : Erika Twengström; Erik Gustafsson; [2022]
    Keywords : Reuse; Tenant Improvement; Nudge; Office; Sustainability; Återbruk; Hyresgästanpassning; Nudge; Kontor; Hållbarhet;

    Abstract : During the last decades the real estate and construction industry has experienced a major development regarding sustainability aspects. However, something that is often neglected when discussing sustainability within the real estate sector is the process of adapting office spaces for new tenants, in which current practice implies that perfectly fine materials are demolished and thrown out due to aesthetic demands from tenants. READ MORE

  5. 4. A VISIT TO THE PAST - CAST ALUMINIUM HOUSE CLEANING TOOLS

    University essay from Lunds universitet/Industridesign

    Author : Mikael Lehtinen; [2021]
    Keywords : Arts and Architecture; Technology and Engineering;

    Abstract : Unsustainable use of natural resources has been the basis for economic growth since the industrial revolution. The linear model of extraction, processing, consumption and disposal has brought significant environmental consequences such as resource scarcity, pollution, biodiversity loss and climate change. READ MORE

  6. 5. Exploring the Design of Nudging in Persuasive Technologies - Improving Sleep Hygiene

    University essay from

    Author : Hung-Chiao Chen; [2021]
    Keywords : persuasive technology; the nudge theory; Type 1 nudging; Type 2 nudging; default setting; manipulation of accessibility; reminders; prompts; framing; pre-commitment strategies; sleep; sleep hygiene; scenario-based design; persuasive teknologi; nudge theorin; Typ 1 nudging; Typ 2 nudging; default setting; manipulation of accessibility; reminders; prompts; framing; pre-commitment strategies; sömn; sömnhygien; scenariobaserad design;

    Abstract : Research on persuasive technologies for promoting healthy behaviours has been surging in recent years, but these technologies have the risk of being perceived as undesirable meddling. The current study puts forward a non-coercive and libertarian paternalistic alternative - the nudge theory. READ MORE