Essays about: "Organisationsfaktorer och enskilda faktorer."

Found 1 essay containing the words Organisationsfaktorer och enskilda faktorer..

  1. 1. ADOPTION OF INNOVATION : A qualitative research about employees' adoption of information technological tool (ERP) within an organization

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Chijioke Innocent Mbachu; Quentin Bizien; [2017]
    Keywords : Marketing; Innovation; Adoption; Technology; IT Tool; Enterprise Resource Planning; Organization Factors and Individual Factors.; Marketing; innovation; adoption; technologie; outil informatique; planification des ressources d entreprise; facteurs d organisation et facteurs individuels.; Marknadsföring; Innovation; Adoption; Teknologi; IT Tool; Enterprise Resource Planning; ERP; Organisationsfaktorer och enskilda faktorer.;

    Abstract : Purpose - The purpose of this research was to investigate the adoption of ERP tool by employees within a product manufacturing organization. Design/methodology/approach - In order to fully achieve the research task, the authors applied a qualitative case study that was descriptively designed. READ MORE