Essays about: "PR-consultant"

Found 1 essay containing the word PR-consultant.

  1. 1. A study on the interactive relationship between the environmental NGOs and the media in Sweden

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Rui Zhang; [2009]
    Keywords : interview; environmental communication; strategies; interaction; perspective;

    Abstract : In this paper the interactive relationship between environmental NGOs and the media in Sweden is investigated. The paper is based on an empirical study from the information which has been collected from seven interviews with the environmental communicators, journalists and a PR consultant about how these environmental NGOs and journalists communicate with each other. READ MORE