Essays about: "Philip Svenningsson"

Found 2 essays containing the words Philip Svenningsson.

1. 1. How to capture that business value everyone talks about? : An exploratory case study on business value in agile big data analytics organizations

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Philip Svenningsson; Maximilian Drubba; [2020]
   Keywords : Big Data Analytics; Big Data; Big Data Analytics Application; Business Value; Business Value in Big Data Analytics; Agile organizations; Software Value Map; Strategic Tools;

   Abstract : Background: Big data analytics has been referred to as a hype the past decade, making manyorganizations adopt data-driven processes to stay competitive in their industries. Many of theorganizations adopting big data analytics use agile methodologies where the most importantoutcome is to maximize business value. READ MORE

3. 2. The Era of Artificial Intelligence in Swedish Banking : Exploring Customer Attitudes Towards AI as a Substitute to Brick and Mortar Offices

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Isabel Bergström Stacey; Philip Svenningsson; Anton Thoresson; [2018]
   Keywords : Online Banking; Artificial Intelligence; Brick and Mortar Offices; Customer Service; Swedish Banking Industry; Customer Attitudes; Technology Acceptance Model;

   Abstract : Background: The wave of Artificial Intelligence (AI) is marching on, replacing jobs and traditional services, and is predicted to be one of the biggest marketing trends in the close future. Four of the major Swedish banks have started to implement AI as a customer service channel. READ MORE