Essays about: "Role of social networking in business"

Showing result 1 - 5 of 24 essays containing the words Role of social networking in business.

  1. 1. Impact of social media on small and medium enterprises internationalization : Assessments of cases of tech companies in Sweden

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Aparna Bulegoda; Kalindu Fernando; [2023]
    Keywords : Social Media and internet; SMEs; Internationalization of SMEs; Internationalization barriers;

    Abstract : The internationalization of small and medium enterprises (SMEs) has become vital as it enables them to enhance their business prospects and achieve organizational objectives. This is of utmost significance for the future growth of nations, regions, and the global economy, given the progressively significant role played by SMEs in contributing to economic development. READ MORE

  2. 2. Social media use in science-based entrepreneurship : A qualitative study of Swedish science-based entrepreneurial firms utilizing social media in the initial stage of venture development

    University essay from Umeå universitet/Företagsekonomi

    Author : Svante Zachrisson; Xian Li; [2022]
    Keywords : science-based entrepreneur; social media;

    Abstract : This degree project examines the role of social media for science-based entrepreneurial firms in the initial stage of the venture. Social media in entrepreneurship is an emerging phenomenon that has gotten increased attention from scholars. READ MORE

  3. 3. A New Era of the Visual Art Market? : A Platform Analysis of the biggest NFT market OpenSea on Diversity and Equality

    University essay from Uppsala universitet/Institutionen för ABM

    Author : Wai Ling Ng; [2022]
    Keywords : Visual Art Market; NFT; Blockchain; OpenSea; Diversity; Equality;

    Abstract : The thesis investigates OpenSea, the world’s largest NFT marketplace on whether it promotes the decentralization of the visual art market and lowers the entry barriers of the market for artists to connect with potential collectors and thus promoting diversity and equality to the market.  The success of an artistic career requires connections with art dealers and high cultural institutions, because art professionals act as the gatekeepers of the art market by evaluating the value of artworks and artists (Prinz, 2022). READ MORE

  4. 4. Early-stage entrepreneurs on LinkedIn - a tool for legitimacy?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jacqueline Rohde Mohr; Nicholas Kelly; [2021]
    Keywords : Early-stage Entrepreneurship; Legitimacy; Impression Management; Legitimacy as a Property; LinkedIn; Business and Economics;

    Abstract : In line with the development of modern communication technology, computer-mediated-communication is playing a crucial role in how people interact and communicate. One forum in which such interaction can be conducted is the online professional social network LinkedIn. READ MORE

  5. 5. Exploring the entrepreneurial barriers and coping strategies of highly academically skilled immigrant entrepreneurs in Sweden: ethnic minority perspectives

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hannah Barker; Karl Yves Vallin; [2021]
    Keywords : Entrepreneurial barrier; Entrepreneurial Coping Strategy; Highly Academically skilled Immigrant Ethnic Minority Entrepreneur; Highly Academically skilled Entrepreneur; Immigrant Entrepreneur; Ethnic Minority Entrepreneur; Mixed Embeddedness Theoretical Framework; Social Embeddedness; Political-Institutional Embeddedness; Economic Embeddedness; Business and Economics;

    Abstract : The purpose of this study is to explore the entrepreneurial barriers and entrepreneurial coping strategies that highly academically skilled ethnic minority entrepreneurs [EMEs] experience in operating a start-up in Sweden. Semi-structured interviews were carried out with 10 participants to support the inductive nature of this study and to better understand the entrepreneurial experiences of this population group. READ MORE