Essays about: "Shanna Lu"
Found 1 essay containing the words Shanna Lu.
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1. Two Sides to the Same Coin: The Dual Life of Consultants in Employee and Employer Branding
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: This research aims to gain an understanding on how consultants in small consultancies, who also hold internal human resource responsibilities, promote their organisation in employee and employer branding. Relevance: Due to the ambiguous consultancy profession and the high potential for individual influences on the corporate brand, branding becomes a very germane topic in our particular research setting. READ MORE
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