Essays about: "Simon Barly Lindbo"
Found 1 essay containing the words Simon Barly Lindbo.
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1. What implications does an omnichannel strategy have on customer loyalty for fashion retailers in Sweden?
University essay fromAbstract : This paper is about the omnichannel marketing strategy, defined by Levy, M., Weitz, B., and Grewal, D. (2013) as, “a coordinated multichannel offering that provides a seamless experience when using all of the retailer’s shopping channels”. READ MORE
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