Essays about: "Social Media or Social Networking Media"

Showing result 1 - 5 of 55 essays containing the words Social Media or Social Networking Media.

  1. 1. Algorithms in feed-based SNS and their influence on digital platform User Habits : A quantitative study of the link between algorithms in feed-based SNS and user habits amongst high-school and university students in Sweden

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Viktor Brindmark; Gustav Wickström; [2023]
    Keywords : Social networking sites SNS ; Algorithms in SNS; Social media algorithms; Social Media user habits; Feed-based social media;

    Abstract : This research intended to investigate how the arising SNS component of algorithms acts as a mediator for affecting SNS user habits amongst high school and university students in Sweden. The testing of this specific correlation was realized by first investigating previous research regarding algorithms, various components of user habits, and the complementary component of algorithm awareness separately. READ MORE

  2. 2. Micro-interactions affecting our mega minds; Designing to reduce procrastination behavior using mindful design

    University essay from Högskolan i Halmstad/Akademin för informationsteknologi

    Author : Moa Gottschalk; [2023]
    Keywords : social media platforms; SMP; micro-interactions; procrastination; self-control; mindful design;

    Abstract : Social media platforms (SMP) are a continually growing field with several implications for the social structures of society. SMPs are web-based platforms on which users connect with other individuals and organizations which enables social connections and social bonding. READ MORE

  3. 3. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Araitz Claramunt Oregi; [2023]
    Keywords : LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

    Abstract : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. READ MORE

  4. 4. Static or Dynamic: An experimental study : The Impact of animation principles on user engagement on LinkedIn

    University essay from Jönköping University/Tekniska Högskolan

    Author : Stina Freid; Alexandra Gredeus Ampuero; [2023]
    Keywords : Engagement; Motion Graphics; 12 Basic Animation Principles; Digital Marketing; LinkedIn; Social Networking Sites; Organic Posts; Nudges; Dynamic Posts; and Static Posts;

    Abstract : Engagement. This has become a key concept in the field of marketing. The concept of "engagement" is utilized to describe the way users instantly engage with brands using clicks, reactions, comments, and sharing. Brands and advertisers utilize media platforms to increase brand awareness and create customer-engaging content. READ MORE

  5. 5. Incels: Frustrated and Angry due to Deprivation of Intimacy : A Case Study of the Radicalisation Trajectories of an Online Community on a Fringe Social Media Platform

    University essay from Linköpings universitet/Institutet för analytisk sociologi, IAS

    Author : Aron Kiss; [2022]
    Keywords : fringe social media platforms; echo chambers; marginalised groups; unfulfilled masculinity; polarisation; radicalisation; incel; NLP;

    Abstract : Technological advancements and affordability enable voicing of social injustice, feelings of deprivation, and oppression. Spatial barriers no longer pose obstacles to connecting with like-minded (or dissimilar) others to define and refine ingroup and outgroup. READ MORE